Coming 2026: an MSO for Clinicians by Clinicians

Dr. Colleen Long

Psychologist by license. Systems thinker by nature.

I solve pain points for the people who usually have no one solving theirs — business owners, providers, professionals.

Explore the work →

Clinical care psychology services for California and Massachusetts patients

For CA or MA patients

The Portfolio

One mind, many ways to build. Start with the work that fits why you’re here.

  • Books & Ideas
    Writing, media & works in progress
    Books and ideas about psychology, identity, appetite, and becoming.

  • Brains × Beauty
    Psychology meets beauty & wellness
    Rituals and concepts designed to help people feel more at home in themselves.

  • BonPsy Wellness
    Psychological testing & clinical care
    A clinician-led practice built around clarity, access, and thoughtful assessment.

  • Doctor Poppins
    Behavioral-health technology
    Practical tools that make care and everyday life easier to navigate.

  • MyEternal
    Stories, memories & legacy
    A digital home for the moments and voices families want to keep.

  • Consulting
    Strategy for clinicians & operators
    Building services, systems, and growth plans that actually work in practice.

  • M&A Advisory
    Seller-side behavioral-health guidance
    Thoughtful support for founders preparing for or navigating a transaction.

  • Forensic & Medical-Legal
    Evaluation & attorney consultation
    Clinical depth, careful reasoning, and opinions written to be understood.

How I’m Wired

These frameworks help explain how I think and build. They are self-reflection tools—not clinical assessments, credentials, or hiring criteria.

  • Enneagram 7
    Possibility-oriented, curious, energetic, and versatile—at my best when invention is paired with focus. Learn about Type 7

  • Predictive Index: Maverick
    Independent and innovative, with a pull toward ambitious problems and experimentation. Explore PI reference profiles

  • Kolbe: result to confirm
    Kolbe describes instinctive ways of taking action. A complete result has four action-mode numbers, so I’m not interpreting a single “9.” Explore the Kolbe A Index

  • Myers-Briggs: INFJ (to confirm)
    A tentative shorthand for reflection, intuition, values, and structure—not a fixed identity. Explore official MBTI information